Videos have repeatedly shown that they have much larger organic reach and engagement than other forms of content. People are watching more than 100 million hours of video on Facebook every day, and you can tap into this market with your own videos. Right now, Facebook video views are among the most cost effective forms […]
Being an avid reader of technology articles and latest trends in the current advertising industry, I Personally tried to invest at least few hours of the week on learning new things. It’s not a deliberate effort to learn but during the course of working I found my self in the situation where I think “I […]
Code Description 100 :- XML parsing error. 101 :-VAST schema validation error. 102 :-VAST version of response not supported. 200 :-Trafficking error. Video player received an Ad type that it was not expecting and/or cannot display. 201 :-Video player expecting different linearity. 202 :-Video player expecting different duration. 203 :-Video player expecting different size. 300 […]
As Video Advertising market is growing exponentially, particularly where most of the Video Adverting is handled Programmatically, Its very important to implement the tag along with correct macros, One single mistake in macros insertions and you loose the potential money. Few of the inventory reselling Programmatic platform are LKQD,Optimatic,Verta,Cedato,Streamrail,AOL,OpenX etc. What is Programmatic Video Inventory […]
What is Ads.txt ? It’s just file that needs to be hosted on the publisher Sites/App, Which will let the buyer know that inventory is coming from the Direct publisher or Reseller and Who is authorized to sell the inventory of the publisher. Video Reference SmartAdserver Create an ads.txt File Publishers put their inventory upon […]
When Hitler Get Angry On His Ad Ops Team We always give the agency folks their fair share of teasing when it comes to ad creatives and agency culture stereotypes, but ad tech is just as ripe for mocking.
Lesson 1:Introduction 1 Lesson 2: Introduction 2 https://youtu.be/4tNj3YbI45c Lesson 3: Fallbacks https://youtu.be/xZ6g-a-ZpMY Lesson 3:Content Ingestion Lesson 4:Ad Rules https://youtu.be/CAKxkd1GT1w Lesson 5:Video Ad Tags https://youtu.be/SMQip-rH6vs Lesson 6:Troubleshoot Video https://youtu.be/bGzj-FyoYr8 Lesson 7:VAST XMLs https://youtu.be/EyTBMeaQ8uI Lesson 8:VMAP XMLs https://youtu.be/FRHC7DT8Wd0 Questions: Which of the following is not one of the major categories of video ad? Linear Companion *Leaderboard Non-linear […]