Google Announces First Price Auction Method for DFP & Adx.The buyer that wins the auction pays the price they...
I worked for one of the top SSP in MENA region which worked mostly on the video advertisement, They...
Programmatic refers to the automated buying and selling of digital advertising. Buyer and seller software align to create a...
Many still believe that programmatic is an automated way to buy and sell in an Ad-Tech space, which will...
Programmatic is more than RTB. There is a lot of confusion over the term programmatic, which many people mistakenly...
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